digital transformation” by guest author Frank Frohmann describes the basics of digital pricing. The first levels, business and revenue models, are described.
Here you will find all blog posts from the category guest contribution.
“Subscription Model – Benefits for companies” by guest author Morten Suhr Hansen describes in the second part of “Building a Subscription Business” the advantages of a subscription model for businesses.
“Building a Subscription Business” by guest author Morten Suhr Hansen explains in the first part why consumers love Subscription and how to build a Subscription Business with all important factors for consumers.
“Subscription Monetization” by guest author Felix Krohn explains how customer orientation, evaluation of user behavior and flexible pricing and product design can lead to successful monetization in the Subscription Economy.